Price changes23 January 2012

Pictorescue has changed its pricing for the first time in 2,5 years. With the new prices Pictorescue still leads the pack with prices that are considerably lower than its competitors and a quality that is among the best in the industry.

Rising labor costs and changes in currency rates of exchange are the reason for an adjustment of the prices of Pictorescue.

On average the prices have gone up between 10% and 20% in Euros, while prices in US dollars and Australian dollars have increased just a few percent.

The price for our top product with manually drawn "Roy Lichtenstein" style pop art images has remained the same in Euros and has been decreased in US and Australian dollars. 

Multiple currencies06 October 2010

From now on, all prices on the Pictorescue website can be displayed in the currency of your choice. By default the currency will be determined based on the country of your IP address. You can override this choice with the currency selector at the top right of each page. You can make the choice for a currency permanent by selecting a currency in your personal profile.

Currencies that you can select are: Euro (EUR), US Dollar (USD), Australian Dollar (AUD), British Pound (GBP) and Hongkong Dollar (HKD).


New Products03 June 2010

We have added a series of new products to our portfolio of services. From fairy tale themes for kids to transformation of portraits into paintings of old masters.

In addition we have made the ordering process more simple. Just select a product from this overview page, upload your photos and submit the order.


Win a 25 Euro voucher!16 April 2010

Until the end of May we celebrate the new release of our website by giving away one 25 Euro Pictorescue voucher for every 100 new members with a completely filled profile. We will select the winners randomly and announce the final results in June on this website.


Update June 14th:

We randomly selected two winners for the vouchers. The winners have been notified and there names will be published her, after their confirmation.

Winner 1: from the Netherlands, waiting for confirmation to publish her name

Winner 2: from Indonesia: Senny Kandarani



Pictorescue, affordable image enhancement services10 January 2010

AMSTERDAM, 10 January 2010

Pictorescue, a brand of 2Step Holding BV from the Netherlands, offers on-line services for image retouching, restoration and creative design to both consumers and professionals.

Pictorescue promises competitve prices, excellent quality and personal attention for each individual customer. “With prices starting below 2 Euros, we make a difference in a market where quite often the lowest price is above 10 Euros. In addition we offer discounts to loyal customers that can add up to 20%”, says Anton Hazewinkel, founder and CEO.

“Before automation started in the photo processing industry, photo labs and photographers developed images manually, giving each photo special attention. Nowadays machines do the processing. Pictorescue combines the benefits of advanced technology with a personalized service focused on the preferences of its customers.”

For consumers, Pictorescue offers 4 types of services, ranging from basic image processing to complex restoration and colorization of old damaged photos. Customers with a regular need to bulk upload photos are given an FTP account. After uploading they can manage their orders online.

Business customers are typically small and medium sized companies who need affordable retouching services. Wedding photographers, real estate photographers and restaurants are among the clients. Special services are provided to archiving institutes. Not only restorations are performed, but also metadata editing and geo-tagging are part of the service portfolio.

Pictorescue is not only a true e-commerce company, selling its services all over the world; its production is executed by professionals in various countries. Julia Zu, Operations Manager: “We have designed a true global platform for image processing, managing complex workflows and guaranteeing data security. It allows us to work with the best editing professionals all over the globe. With editors in Asia, Europe and America, we have in fact created the first affordable non-stop 24/7 service in this market.”

Contact information:
Anton Hazewinkel, CEO:

Anton Hazewinkel holds a BFA in Audio Visual Arts and made a career in IT and the customer service industry, before returning to his roots in photography and audio visual arts. He is the owner of 2Step Holding BV, the Netherlands, and participates in several small and medium sized on-line services companies.
Julia Zu holds a BFA in Film Editing. Before joining Pictorescue, she worked as an editor and retouching specialist in New Zealand, China and Germany.